Meta explicitly bans "escort services" and all sexual solicitation — great for visibility, terrible for business.
Sexual Solicitation — What we don't allow
Content that offers, asks or provides methods of contact for prostitution, which is defined as asking for or offering oneself for sexual encounters in exchange for money or anything of value by: Offering or asking for sexual encounters (for example, escort services, sexual/erotic massages, sex chats/conversations, fetish/domination services)
Meta names escort services explicitly as an example of prohibited prostitution content. Any post, story, reel, or bio mentioning escort services or linking to booking pages is a direct violation.
Sexual Solicitation — Policy Rationale
We also allow for the discussion of sex worker rights advocacy and sex work regulation.
Discussing sex work as a political/social topic is allowed — but offering or advertising services is not. The line is at solicitation, not discussion.
Sexual Solicitation — What we don't allow
Using slang terms for prostitution combined with an ask or offer of availability, price, or any signal of a transaction for money or something of value, location, or contact information
Meta specifically targets coded language and slang. Even indirect solicitation using industry euphemisms combined with pricing or contact info is banned.
Instagram (Meta) explicitly names "escort services" as an example of banned sexual solicitation. The policy is thorough — it covers direct offers, coded language, slang combined with pricing, and even "any signal of a transaction for money or something of value." Meta has specifically targeted the workarounds that providers use, making Instagram one of the strictest mainstream platforms for sex workers. Enforcement is aggressive through both AI scanning and user reports. Shadow-banning is common even before full removal. However, Meta does explicitly allow discussion of sex worker rights and regulation — just not solicitation. Many providers maintain Instagram accounts for brand-building and client discovery using carefully coded content, but it's a constant cat-and-mouse game. Instagram should never be your primary business infrastructure — keep your booking links on platforms you control.
| Tool | SW-Friendly? | Self-Hostable? | Price | Description |
|---|---|---|---|---|
| Twitter/X | — | Free | Allows adult content on paper, but routinely mass-bans sex worker accounts. Use with caution. | |
| Bluesky | — | Free | Decentralized social network. Adult content allowed with content labels. | |
| Fediverse (Mastodon) | Free | Decentralized, many instances explicitly welcome adult creators. |
Allows adult content on paper, but routinely mass-bans sex worker accounts. Use with caution.
Decentralized, many instances explicitly welcome adult creators.
BlushDesk is self-hosted in Switzerland, runs its own AI and email, and was built by a sex worker. No third-party platform can shut you down.
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