AI Safety

AI that knows when to
step aside

The BlushDesk AI concierge handles routine enquiries — availability, rates, services — and escalates to you the moment a conversation gets complex, personal, or ready to book. You’re always in control.

Built on Apertus (Swiss non-profit)
Human-in-the-loop
Conversations never train AI

Trained on your voice

Not a generic chatbot. The concierge is trained on your personality, your FAQs, and your boundaries — so it responds like you, within limits you set.

Personality, Yours to Write

Pick a preset (warm, professional, playful, concise) — or write your own custom personality in plain English. The AI matches your voice exactly.

FAQ-Powered Answers

The AI references your uploaded FAQs to answer questions about rates, services, and logistics.

Email, Forms, Telegram & WhatsApp

Works across your @blushdesk.ch email, booking forms, Telegram, and WhatsApp — all routed into one unified inbox.

blushdesk.ch/assistant
AI

Lily's Assistant

Online

Hi! Are you available this Friday evening?

8:42 PM

Hey there! Yes, Friday evening works. I offer incall sessions starting at CHF 400/hr. Would you like to see available times?

8:42 PMAI · FAQ match

Yes please! How do I confirm?

8:43 PM

Great! Let me connect you with Lily to finalize your booking.

Connecting you with Lily...
8:43 PMEscalated
Your AI is handling this...
blushdesk.ch/settings/boundaries
AI Boundary Rules
Active Rules
Never discuss explicit services in detail
Redirect pricing questions to FAQ
Escalate after 3 messages about special requests
Block messages containing slurs or threats
Never share personal phone number
When triggered
Politely deflect → notify you → hand off conversation

Clear boundaries, by design

The AI handles the routine so you can focus on what matters. It never pretends to be you — and it never makes decisions on your behalf.

AI handles
Answering rate & service questions
Checking availability
Responding to your FAQs
Filtering inappropriate messages
Collecting booking info
You handle
Confirming & approving bookings
Complex negotiations
Personal conversations
Anything the AI isn't sure about
Final say on everything

Seamless handover, full context

When the AI encounters something outside its scope, it doesn’t guess — it hands off to you with the full conversation, so you can pick up exactly where it left off.

01
AI detects complexity

The conversation involves a special request, negotiation, or something not covered by your FAQs.

02
You get notified

An email notification with the full conversation summary lands in your inbox.

03
Full context transferred

You see the entire conversation history, client details, and what the AI has already told them.

04
You take over

Reply directly from your inbox. The client experiences a smooth, uninterrupted conversation.

blushdesk.ch/inbox/412
Conversation #412

Are you free Saturday? I have a special request for the evening.

2:41 PM

I have availability on Saturday evening! For special requests, let me connect you directly so we can discuss the details…

2:41 PMAI
Escalated to you

Hey! I’d love to hear what you have in mind. Tell me more about the evening you’re thinking…

2:42 PMYou

Privacy by architecture

The AI is built on Apertus, a privacy-first model from a Swiss non-profit — fine-tuned by us for the industry and self-hosted on Swiss infrastructure.

Swiss-Hosted AI

The model runs on our own Swiss infrastructure. Not OpenAI, not Google, not any US provider.

Conversations Stay Private

Your client conversations are never used to train AI models. Not ours, not anyone else’s.

No US Infrastructure

No FOSTA-SESTA. No CLOUD Act. Swiss law, Swiss servers — everywhere in the pipeline.

No Data Mining

We don’t sell, share, or monetise your data. Your conversations exist to serve you.

blushdesk.ch/storage
Conversation Data
Plaintext

Hi! Are you available this Friday evening around 8pm?

3:12 PM

Hi there! Yes, Friday at 8 PM works perfectly. Shall I pencil you in?

3:12 PM

Yes please! My name is James, email is james.w@gmail.com

3:13 PM

All set, James! You’ll receive a confirmation shortly. See you Friday!

3:13 PM

Messages encrypted before storage — unreadable without your key

AI that works for you, not instead of you

Routine enquiries handled. Complex conversations escalated. Full context preserved. You stay in control — always.

Get started free

Free during private beta. No credit card required.